Tag Archives: Media Planning

How to make your brand famous using media mix?

Advertising has become the soul of sales which has been proved time to time. According to a report published in 2016 advertising and entertainment Industry’s revenue is expected to touch Rs. 2,260 billion by 2020 in India. Print is expected to grow at CAGR of 9% 2013-2018 cashing in $… Read more »

Cricket moves the fans and Ads & media spend around it moves the businesses as well as the economy

Cricket Season is an ideal time for advertising. Apart from the advertising sectors the ‘Cricket Season’ gives a huge boost to economy as well because this is that one game that connects us all. But how does is create a huge impact on economy?

Policy Reforms in Indian Radio Sector will open up doors to new players

Radio stations in India have faced financial crisis in the past and present. Maintenance, license fees and up-keeping the station have proved to be difficult tasks. With commercial radio station it is even more difficult. It is true that radio has begun with the Phase III where the expansion of… Read more »

Christmas Advertising – A £ 300m+ marketing and that’s just UK

The advertising sector during festive times is always heavily occupied. Christmas and the New Year are amongst the most celebrated festivals and It attracts a lot of potential customers, the key is to be visible to them. This year the money spent on advertising in UK during this time was a whopping £310 million.

The First Ever Blog post at Gainbuzz.com

There is always the first ever. The first ever man to walk on the Moon, the first ever landing on Mars, the first ever website called CERN and so on. This blog is a homage to those popular first ever subjects and be its own first ever blog on Gainbuzz…. Read more »