Category Archives: Media Types

Step-by-step plan for creating an Integrated Marketing Campaign

Advertising has many things that need to be done to be successful. Just saying there are many steps is not enough. But creating a successful advertising campaign is not an easy feat to undertake. Doing it alone is even more difficult. If you want to be able to reduce some… Read more »

An in-depth look at the issues surrounding cinema advertisement in 2017

In a world where companies advertise to increase their customer base or to spread awareness of themselves or their cause, you need to know what you are getting yourself into. Throwing an advertisement on the big screen expecting to make a killing, will not be wise. When you are advertising… Read more »

Top Advertising Media Assets Everyone Has To Spend Money Today

traditional media buying assets

Market is changing day after day and so are the requirements of marketing. You need to pick up some creative concept soon to survive in the market. This requires utilization of various media with the amalgamation of the traditional media and the modern media. Traditional media buying platforms stands for… Read more »

10 New Year Resolutions for Advertisers and Media Sellers to Make the Most of 2017

Switch button positioned on the word internet black background and green light. Conceptual image for illustration of Marketing Advertising Campaign and communication strategy

It’s that time of the year, we are on the cusp of entering a whole new year and the celebrations have already begun. We all have the most amazing plans for the coming year, working towards achieving our goals and improving our lives, making up for all that was left… Read more »

Policy Reforms in Indian Radio Sector will open up doors to new players

Radio stations in India have faced financial crisis in the past and present. Maintenance, license fees and up-keeping the station have proved to be difficult tasks. With commercial radio station it is even more difficult. It is true that radio has begun with the Phase III where the expansion of… Read more »

The First Ever Blog post at Gainbuzz.com

There is always the first ever. The first ever man to walk on the Moon, the first ever landing on Mars, the first ever website called CERN and so on. This blog is a homage to those popular first ever subjects and be its own first ever blog on Gainbuzz…. Read more »